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Health Tech + Aging
Bringing New Products to Market
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What We Do
-Market and Industry Research
-New Product Commercial Potential
-Distribution and Sales Strategy
Growth stage companies in these industries:
-Senior Care Products and Services
-Consumer Wellness Products and Service
Who We Are
Denise Yarmlak, Principal
Denise is the Principal Consultant at MedTech BizDev where she and a team of outside experts collaborate to advise health technology and senior care innovators, investors, healthcare organizations to help them succeed in the growing Longevity Market.
We help companies develop and launch new products, services, business models, and care models based on market and customer research insights.
We develop go-to-market strategies, create and manage marketing programs and manage complex projects.
Author of the forthcoming book,
How To Profit In The Older Adult Market
Broad and Deep Experience
Denise has 20 years' experience as a marketing executive and consultant commercializing new health and senior care products in B2B, B2B2C and B2C markets for industry leading corporations and startups.
She directed the initial product launch at three, venture-backed startup health technology companies, one leading to an IPO.
Her experience includes:
-Managing cross functional teams; advertising, market research and PR agencies
-Researching markets and determining commercial potential of products and services based on user research
-Analyzing clinical, regulatory, and economic issues
-Developing go-to-market plans for new health technology products, software and medical devices
1547 Palos Verdes Mall, Suite 230, Walnut Creek, California 94597, United States